Bob Ayrer
Speaker
Sales & Leadership
Consultant
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Bob Ayrer
Profile
Bob is a popular speaker on the convention circuit and a favorite of TEC, The
Executive Committee's speaking program. A 30+ year veteran of the corporate
battlefield, Bob made his escape 15 years ago to pursue a career in consulting
and building sales organizations. Bob is a high-content speaker whose audiences
go away entertained, educated, and inspired to greater success in their sales
careers.
- Value added selling in the construction industry
- Service selling to the insurance industry
- Sales management development
- Big-ticket business to business selling
Bob brings a unique approach to helping non-sales people, and non-marketing
people, understand simple, effective, profitable skills that can increase their
income and profits. He takes the mystery out of selling -- "Selling is simple,
but not easy," says Bob.
Bob was an executive with multinational companies and went into the building
business with the same vigor. For more than twenty years was an industry leader.
His aggressive “value added” approach to the building industry made his company
one of the most profitable and successful organizations in the industry.
As a consultant, his clients run the gambit -- from high tech industries
(bio-med & chemicals, high purity water treatment systems, financial services),
to “commodities” -- ready-mix concrete, security guard services, air freight,
etc.
Bob brings a “been there, done that” knowledge to selling. His over 30-years
experience in selling and management gives him a unique combination of theory
and practice. If you are tired of the “motivational” gurus and the “mossy rock”
prophets who tell you what to do, but not how to do it, listen to his practical,
nuts-and-bolts approach to the discipline of selling.
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Bob Ayrer reaches his audience through their funny-bone. He is an entertaining
and informative platform speaker who brings his "been there, done that"
experience to every audience. His unique blend of theory and practice makes him
one of the top sales and leadership speakers in the country. |
Keynote topics
The programs listed below are available in both presentation and workshop
formats.
- Selling value in a price world: Bob is a high content speaker with
over 30 years experience in the corporate arena who knows what it means to make
a payroll. When Bob talks to sales organizations, runs workshops for trade
associations, keynotes conventions, or conducts management meetings, he brings
real world experience to the audience. Although he reaches his audiences through
their funny bone, he is a high-content speaker who delivers more than the
"motivate & evaporate" presenters. This topic is for every sales person who ever
heard: "your price is too high" from a prospect or customer.
- Courting the customer: Everyone who comes in contact with the
customer "sells." Customers build your business -- but not all buyers are
customers. Learn how to turn a buyer into a customer by wooing and winning them
for life. Stop wasting your resources on the "users & abusers." Instead, invest
in your real customers -- the ones who help you achieve success! Courting the
Customer is a game the whole company should play!
- How to think like a man, sell like a woman, and be politically correct!
Everyone sells! If you want to get the most out of your career, you must be
persuasive. This presentation goes beyond "Venus and Mars" to help you
understand how to beat the gender bias. In professional selling you must
understanding how to utilize the best of all worlds. Learn about your natural
style and how to adapt to a competitive market. This is a topic for anyone who
wants to get anything done in a competitive world.
- Attack plan for a down market!: “When the inevitable downturn comes,
how you deal with the decisions you must make to survive will set the tone for
your business for the following ten years. You'd better get it right!" Economic
downswings are a reality. They happen from time to time. It's a matter of when,
not if. You need an attack plan to take advantage of the gloom & doom attitude
in a downswing. It is nearly impossible to win a defensive war. The key is to
attack while the other guy is retreating. We learned valuable lessons in the
early 90's about how to "right size" instead of downsize. We learned how
aggressive action can blunt the impact of an economic downturn. The question for
management is, "How do we strategize for the next downturn?" The question for
sales is, "How do we replace business in a down market?" You need a business
plan, a contingency plan, and a disaster plan for dealing with hard times.
Products
To order products or obtain further information on this speaker, please
contact us. |
